The AKC Club Relations Department handles the accreditation, licensing and member club approval process for all AKC clubs and administers the development of new clubs so they may qualify for the holding of sanctioned matches, mentored and licensed events. TABLE OF CONTENTS PART I General Information PART II Organization  PART III AKC Accreditation  PART IV […]

March 21 2018: Raleigh, North Carolina Title: 5 Days - Toy Breeds - Seminars & Hands-on Workshops Breed: Toy Breeds Presenter: N/A Sponsoring Club: NC Triangle Area Judges Education Group, Co-sponsored by the participating Tarheel Cluster dog clubs Contact Name: Celeste M. Gonzalez - Email: nctriangleareajudgesedgroup@yahoo.com Phone: (336) 259-0061 Fax: N/A Website: N/A Held in conjunction with the […]

We understand the challenges of getting the word out about your club event. There are so many options and avenues you can take and it's difficult to know where to start.  Having a smart approach to publicity is a great starting place for creating a buzz and promoting your club and its events. Using local […]

Your first communication with the media is often through press materials like media alerts and press releases. Your goal in preparing these materials is to provide accurate information in a timely manner that is easy to understand. Highlight an angle that makes your story stand out. Here are some sample press releases, media alerts, pitch […]

Here are some sample press releases, media alerts, pitch letters and additional materials your club can use as a template to let the media know what exciting work your club is doing and what your members are involved within the sport of purebred dogs. Please review the resources on this page for more ideas and […]

Fliers & Reproducibles Available for Club Use: The Road to Best In Show Useful for illustrating the format that dog shows follow, from the breed ring to Best in Show. AKC Above and Beyond AKC promotional flier that details how AKC is different from other registries. Deed Not Breed! Flier Created by the Canine Legislation […]

Ways to Increase the Chance of TV News Coverage for Your Dog Show TV crews are eager to cover local stories and your hometown dog show easily fits the bill. Even if there may be a bigger dog show, your local show can serve as a lead-up, building anticipation toward larger shows. Luck sometimes plays […]

The American Kennel Club is a "club of clubs", and not a club of individuals. There are over 500 clubs that meet AKC membership requirements and have duly elected or appointed Delegates to represent them at quarterly meetings of the Delegate Body. Each Delegate functions as a representatives of his or her AKC Member Club […]

No matter what your interest in dogs, the chances are good that there’s a dog club near you where you can meet people who share your interests. AKC recognizes fifteen (15) different types of clubs: Parent Specialty, All-Breed, Specialty (single breed), Group (limited breed), Obedience, Tracking, Agility, Rally, Field Trial, Hunting Test, Herding, Coonhound, Lure […]

The All-Breed Clubs Committee set a goal to establish recommended best practices for All-Breed Clubs.  In the Fall of 2014, a subcommittee consisting of Margaret DiCorleto, Nancy Fisk, John Ronald, Ann Wallin, Peggy Wampold, and Cathy Rubens, chair, began work on the first phase of the project which dealt with club membership.  We want to […]